Description: Essential employee and external communications deployed throughout the COVID-19 pandemic. Roles: Planned and wrote internal content used to inform employees, assisted with external media relations efforts to highlight COVID-19 efforts, and shared external news on social media to inform prospective employees Audience: Consumers, internal employees and prospective employees Employer: Post Consumer […]
Description: Created an internal and external campaign celebrating the 125th anniversary of the Post brand and the 100th anniversary of the Malt-O-Meal brand. Tactics included local and national media relations, an anthem video, $250,000 in donations to local non-profits, on-site celebrations at 10 locals across North America, and website […]
Description: Post Consumer Brands as a company never had an overarching corporate social responsibility message platform. In collaboration with environmental health & safety and operations teams, I led the development of three corporate responsibility pillars that aligned with our current efforts and future strategy. We’ve started to leverage […]
Description: Internal communications campaign for Hormel Foods with future programs supporting the Food Journey message for customers and consumers. Roles: Developed messages, provided ideas, currently coordinating supporting projects and communications – coming soon Audience: Internal employees and customers Employer: MorganMyers Client: Hormel Foods Website: https://www.hormelfoods.com/our-food-journey/
Description: Launch and promotion for an employee bicycle program at Post Consumer Brands. Role: Messaging, promotion Audience: Corporate office employees at Post Consumer Brands Employer: Post Consumer Brands
Description: Focus group report and summary results used to evaluate the intern program at Post Consumer Brands. Role: Planning, research, coordination Audience: Intern program leads and manager, human resources Employer: Post Consumer Brands
Description: Summary report of a week-long rural and urban healthcare immersion program with 12 locations across Wisconsin. Role: Wrote content, designed graphics Audience: Internal stakeholders, program partners, board of directors Employer: Wisconsin Area Health Education Centers
Jordan Gaal 