Project Type: Editorial

Illinois Farm Families Email Newsletter

Description: Two monthly email newsletters, deployed to a general subscriber audience and an influencer audience, intended to build consumer trust in agriculture.  Role: Wrote content, planned editorial  Audience: Millennial parents in Illinois, health and wellness influencers Client: Illinois Farm Families Results: 30% influencer average open rate, 17% general subscriber […]

Illinois Farm Families Blog

Description: Blogs used on the Illinois Farm Families website, intended to build consumer trust in agriculture.  Role: Wrote content, planned editorial Audience: Millennial parents in Illinois Client: Illinois Farm Families Results: Blog posts average 500-1,000 views consistently  Sample blogs: Planning for pests and protecting your food The importance […]