The National Agri-Marketing Association student chapter at UW-Madison participates in the NAMA Student Marketing Competition. For the competition, our organization develops a three year marketing plan for a food or agricultural product. I have served in the following roles:
- Market Research: Compiled market research, trends, and data to support bringing our product to market
- Action Plan: Developed marketing communication launch strategies and tactics
- Design: Led design efforts by creating brand materials, logo, presentation, and product packaging
2016 Executive Summary, Cranberrí naturally sweet cranberry – NAMA Marketing Competition National Champions
2017 Executive Summary, Simply UpRooted ginseng energy bars – NAMA Marketing Competition Second Place
Presenting in Kansas City, MO at the 2016 NAMA National Marketing Competition:
Presenting in Dallas, TX at the 2017 NAMA National Marketing Competition:
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