AUSTIN, Texas — It’s salty, yet subtle, green, and crunchy. It has more calcium than milk, more potassium than a banana, and more iron than beef. And with new technologies that speed its transition from a health supplement to a widely accepted food, microalgae could play a critical […]
Beau Hartline has been battling the Colorado potato beetle for years and it’s only getting worse. Hartline is the farm manager at Alsum Farms in Freisland, Wisconsin. “The ‘one and done’ control approach with the use of neonicotinoids has been wearing off for quite some time,” said Hartline, […]
Technology is advancing exponentially and the exciting field of genome editing is no exception. Scientists at the University of Wisconsin-Madison and the Morgridge Institute for Research are playing an essential role in ensuring the continued responsible development of this genome editing technology. They are exploring the intersection of […]
As a freelance editor and writer for Lessiter Media in Brookfield, WI, I have worked on a variety of projects. Articles Precision Farming Dealer Magazine Collaborators not Competitors: Establishing an External Precision Support Networt Collaboration is usually the answer to solving a complex problem, and precision farming is […]
The National Agri-Marketing Association student chapter at UW-Madison participates in the NAMA Student Marketing Competition. For the competition, our organization develops a three year marketing plan for a food or agricultural product. I have served in the following roles: Market Research: Compiled market research, trends, and data to […]
Projects during my corporate communications internship at Post Consumer Brands included: Contributed articles and images to the company intranet in collaboration with an external agency Wrote corporate statements on a variety of topics and consulted the legal and regulatory departments Coordinated and facilitated an intern focus group and […]
Projects accomplished while volunteering as the Public Relations Director for Collegiate Farm Bureau at UW-Madison include: Designing all marketing materials for organization events Launched CFB’s first website in 2016 using a WordPress blog platform and maintain it with weekly relevant content Create digital content, such as videos and […]
Projects during my internship at the Wisconsin Area Health Education Centers include: Managing content updates, layout, and user experience for three websites and currently transitioning the websites to the WordPress content management system Design, write, and curate data for program annual summary reports Produce almost all print and […]
Plasma is an essential element in science fiction, most notably in the Star Wars franchise as a critical component of the Stormtroopers’ guns. At UW-Madison, Cary Forest, a professor of physics, is studying plasma that’s anything but fictional. Forest is recreating plasma solar flares right here on campus. […]
Journalism 677 Concepts and Tools for Data Analysis and Visualization, focused on using data to tell a story through effective visualizations and accurate data analysis. For this project, I used USDA and PEW survey data to strategically choose a target audience for genetically modified organism messages. Due to […]
